Latin/English name for this fragrant shrub?

[Shazia Khurram]

Bought this from Pak Thai nursery Islamabad. It's very fragrant when you brush your fingers through the leaves. The nursery man said it's called mushka and is a shrub. He didn't know the English/ Latin name for it and google doesn't identify mushka plant.

[Izhar]

Artemisia (wormwood plant).. how much you paid for it?

[Shazia Khurram]

Thank you Sir. I paid Rs.100 for it. The fragrance is mesmerizing.

[Izhar]

A bit expensive but nevermind.. you can take its cuttings to multiply it, pinch the new growth to make it bushy..

[komel adil]

does it smell fruity like a bubble gum?

[Shazia Khurram]

@Izhar: thank you for the tip. I wish I knew cheaper nurseries in Isb/Rwp are

@komal: To me this smells sweet with a bit of a herby kick to it. Very strong scent. Quite similar to the scent of maple leaves.

[mikhurram]

The fragrance is very strong and i tend to find it nauseating.

[S.Ahmed]

does it smell fruity like a bubble gum?

Indeed, it smells like chewing gum, some one teaching at Karachi University gave me these cuttings,apparently they have it growing there in abundance.

http://gardeningpakistan.com/viewtopic.php?f=14&t=3699